As small business owners, you don’t always have enough money to pay graphic designers to create all your content. This course looks not only at the importance of graphic design for your business as a way to enhance your marketing efforts, but also helps you put a plan in place to help you build a professional brand and create your own graphic designs.
Topics:
Why is graphic design important?
Typography
- What is typography?
- What font should I choose?
- Typography that works
- Contrasting and Complimentary
Colour
- Introduction to colour
- Colour choice
- Colour scheme
Imagery
- Introduction to images
- Choosing the correct images
- Importance of image quality
- Image editing
This course is intended to be used to increase your knowledge and bring you the confidence to create designs that can be used in your business marketing activities.
It is anticipated that this will lead to 2 hours of CPD activity.
To access the course once purchased, please head to your account page and click “My Courses”.
